NBA Tips Off New Season - Live on ProSieben MAXX
ProSieben MAXX to broadcast select NBA games live
Basketball fans in Germany will be able to watch select NBA games live on ProSieben MAXX this season. The German free-to-air television channel has acquired the rights to broadcast one game per week, starting with the season opener between the Boston Celtics and Philadelphia 76ers on October 18.
ProSieben MAXX will also broadcast the NBA All-Star Game, the NBA Finals, and other special events throughout the season.
NBA's popularity in Germany continues to grow
The NBA's popularity in Germany has been growing in recent years, thanks in part to the success of German players such as Dennis Schröder and Daniel Theis.
The NBA's global reach has also been boosted by the league's expansion into new markets, such as China and India.
ProSieben MAXX is a popular sports channel in Germany
ProSieben MAXX is a popular sports channel in Germany, with a strong following among young viewers.
The channel's programming includes live coverage of the Bundesliga, the UEFA Champions League, and the NFL.
The NBA is one of the most popular sports leagues in the world
The NBA is one of the most popular sports leagues in the world, with a global audience of over 1 billion people.
The league is home to some of the world's best basketball players, including LeBron James, Stephen Curry, and Kevin Durant.