What Is SEO?

The Basics of Search Engine Optimization

What is SEO?

SEO stands for search engine optimization. It is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). The higher the ranking, the more likely people are to find your website.

Why is SEO important?

SEO is important because it can help you attract more visitors to your website. When people search for products or services related to your business, you want your website to appear as high as possible in the search results. This will increase the chances that people will click on your website and learn more about what you have to offer.

How does SEO work?

SEO works by optimizing your website for the keywords that people are searching for. When you optimize your website for a particular keyword, you are making it more likely that your website will appear in the search results when someone searches for that keyword.