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Dynamic Pricing in Skiing: How to Beat the Tricks
Introduction
Dynamic pricing, also known as surge pricing, is a pricing strategy that adjusts prices based on demand. It is becoming increasingly common in the ski industry, with many resorts using it to increase revenue and manage crowds.
While dynamic pricing can benefit resorts, it can also be frustrating for skiers and snowboarders. In this article, we will explain how dynamic pricing works and provide tips on how to beat the tricks and get the best deals on lift tickets.
How Dynamic Pricing Works
Dynamic pricing is a computer-controlled system that adjusts prices based on a variety of factors, including:
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Current demand
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Historical demand
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Weather conditions
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Special events
When demand is high, prices will be higher. When demand is low, prices will be lower. Resorts may also offer discounts for advance purchases or for buying multiple days of skiing.
Tips to Beat the Tricks
There are a few things you can do to beat the tricks of dynamic pricing and get the best deals on lift tickets:
1)
Buy your tickets in advance. Resorts typically offer discounts for advance purchases. You can often save 20% or more by buying your tickets online a few weeks or months before your trip. Many resorts offer a 24- or 48-hour advance purchase discount.
2)
Ski during off-peak times. If you can, try to ski during off-peak times, such as weekdays or early or late in the season. Prices will be lower during these times.
3)
Take advantage of discounts. Many resorts offer discounts for seniors, children, and military members. You may also be able to get a discount if you are a member of a ski club or if you are staying at a resort hotel.
4)
Buy a season pass. If you plan on skiing or snowboarding multiple times during the season, a season pass can be a good value. Season passes typically allow you to ski or snowboard for free or at a discounted rate for the entire season.
5)
Consider purchasing travel insurance. Travel insurance can protect you from unexpected events, such as weather-related closures or injuries. If you have to cancel your trip due to a covered event, travel insurance can reimburse you for your lift tickets and other expenses.
By following these tips, you can beat the tricks of dynamic pricing and get the best deals on lift tickets.